Speakers

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Marek Lipka

Marek Lipka

Participates in the sessions:

  • The millennial generation, the ‘High Earners, Not Rich Yet (HENRYs)’, and the generations X, Y and Z - new shopping styles among consumers

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    The millennial generation, the ‘High Earners, Not Rich Yet (HENRYs)’, and the generations X, Y and Z - new shopping styles among consumers

    • Here and now – in a responsible, environmentally friendly and frugal manner
    • Niche or global? Do young consumers know what they want?
    • On the go and convenience, i.e. what the Millennials like best
    • The online generation – the Internet is shaping purchasing habits and decisions
    • Amazon and Uber redefine customer experience and expectations
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