Speakers

A B C D F G H J K L M N O P R S Ś T U W Z

Zbigniew Płuciennik

Participates in the sessions:

  • Digitisation of retail trade - traditional trade in view of the challenges of the digital era

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    Digitisation of retail trade - traditional trade in view of the challenges of the digital era

    • There is no way out from the omni-channel
    • Traditional retailers focus on innovations and technologies
    • Shops of the future as exhibition and entertainment centres
    • The client-centric business – changes in the interaction between clients and companies/enterprises
    • Are unmanned shops the future of the convenience segment?
    • The profitability of e-grocery – the last mile logistics
    • Loyalty programmes and new forms of payment as an opportunity to customise the product/service range to client needs
    • Customer experience as the main area of competitiveness – monetising the added value

    Digitisation of retail trade - traditional trade in view of the challenges of the digital era

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