Agenda

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09:00-11:00

  • Innovations and quality as the driving force of the success of the Polish food industry

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    • Is the Polish food industry innovative?
    • How to stimulate innovations in the food industry?
    • Innovation in the food industry – a product, marketing, and production
    • Support for innovations – a strategy, funds, and support instruments
    • Polish innovations go out into the world: Who is waiting for food producers from Poland?

11:30-13:00

  • The food industry. Business 4.0 – new technologies as a factor in competitiveness. Part 1

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    • Main trends in technology that will change the shape of the food industry and the way it operates
    • A factory of the future – food production carried out using modern management tools
    • A manager and an employee in an enterprise of the future. Humans, creativity and artificial intelligence
    • Faster, smoother and cheaper production – areas of production optimisation
    • The importance of efficient internal logistics for the competitiveness of production
    • Logistics processes – the role of automation in food enterprises
    • Automation as an answer to challenges related to the labour market
    • New areas of technological investments – production, sales and management
    • The Internet of Things, Big Data and mobile technologies in the fight for new markets and new customers

  • The future of the beverage industry – between tradition and innovation

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    • Polish beverages on the global market. Export as an opportunity for the industry
    • Does the market depend on the weather? Attempts to stabilise sales and limit seasonality
    • Limiting artificial food additives and sugar as a challenge for producers
    • Is the beverage market dominated by corporations? How to break through with one’s offer?
    • The growing importance of ecology and packaging recycling in the beverage industry

  • Sell emotions instead of products! New challenges for marketers

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    • A full-time chef: How does a well-known face influence the process of binding a consumer to a product?
    • The blogosphere – a place where opinions on food products are formed
    • The knowledge of social media helps to create a personalised offer
    • Labels – from information to promotion
    • Packaging as a promise of quality and brand value

13:30-15:00

  • The food industry. Business 4.0 – new technologies as a factor in competitiveness. Part 2

    MORE
     
    • Main trends in technology that will change the shape of the food industry and the way it operates
    • A factory of the future – food production carried out using modern management tools
    • A manager and an employee in an enterprise of the future. Humans, creativity and artificial intelligence
    • Faster, smoother and cheaper production – areas of production optimisation
    • The importance of efficient internal logistics for the competitiveness of production
    • Logistics processes – the role of automation in food enterprises
    • Automation as an answer to challenges related to the labour market
    • New areas of technological investments – production, sales and management
    • The Internet of Things, Big Data and mobile technologies in the fight for new markets and new customers

  • The fishing industry: The market is riding a wave of momentum.

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    • The development of innovative aquaculture: Can fish farming be a way to solve the problems related to raw materials?
    • Profit margins in the fishing industry: Are enterprises able to start earning money?
    • Consolidation of the fishing industry: Is it vertical or horizontal?
    • How to utilise the last stream of gigantic money flowing into Poland?
    • Consumption of fish in Poland – consumer awareness and changing expectations

  • The branding process – from \"no name\" to a branded product

     

15:30-17:00

  • The meat industry – the key advantages of Polish producers of meat and cooked meats

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    • The TTIP agreement versus the meat industry in Poland: Is it an opportunity or a risk? To what extent is the market ready for competition with the meat from the USA?
    • Polish power in the poultry market: Will we flood the world with chicken?
    • Pork producers – the biggest losers in the meat market. Is there a chance to improve the situation? How to recover from the crisis?
    • Changes in the cooked meats market – attachment to tradition versus the growing importance of functional and convenience cooked meats. How to reconcile these trends?

  • The fruit and vegetable sector is growing due to health-oriented trends

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    • Health-oriented trends stimulate the fruit and vegetable market and processing.
    • Horticultural and processing innovations: New vegetables and fruits compete for recognition among the customers
    • Difficult co-operation between the processing industry and producers. Producer groups: Are they competitors or partners for the processing industry?
    • The great renaissance of the juice industry. Prospects of development
    • There is more to it than just the embargo. Challenges for the fruit and vegetable industry

  • The dairy industry – the sector has found a way to deal with the crisis and there are future prospects

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    • The agri-food policy of Poland and the EU in the context of the crisis in the milk market
    • Expectations of the industry concerning the support instruments on the part of the government and the EC
    • Ways to recover from the crisis – state aid, co-operation between business and science, and innovations: Examples of success
    • How will the dairy products market benefit from the 500+ programme?

19:00

  • Evening Gala