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Agenda

Innovation battle: trade closer to the customer

18 November 2025 • 11:30 -12:45 • Ballroom B

Session translated simultaneously EN / PL

Online broadcast session

Thematic scope

  • Digitalisation of shopping and integration of sales channels: visions of the future, practices of the present
  • Digital pathways in retail: data, technology, logistics
  • The convenience-seeking consumer looks to AI for support
  • Applications as centres of savings and entertainment
  • AI and demand prediction – consumer needs under the microscope

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